Believe it or not, C2P’s #1 advisor for 5 years in a row started out as an intern making $10/hr.

In the last 5 years, he has brought in over $150M of net new AUA. How? With a proven process that you can also duplicate in your business.

Best-selling author, Jason L Smith, started his practice from the ground up and is now on track to bring in over $130M of new assets in 2023. Hear directly from him and his #1 rainmaker the process he followed to ATTRACTRETAIN, and REWARD top talent.

This process can be easily replicated and scaled for your company to allow you to:

  • Focus more on your business owner role
  • Take time off without fear or stress
  • Gain peace of mind for your succession plan

Jason L Smith, CEP, BPC
Founder & CEO | C2P Enterprises
Founder & CEO | JL Smith Wealth & Tax Planning


Jason L Smith, CEP®, BPC, is a nationally acclaimed speaker, financial planner, best-selling author, coach,
and entrepreneur. He is the Founder and CEO of C2P Enterprises, as well as JL Smith; his own holistically
run financial services practice.

Jason joined his father’s insurance agency in 1995 before starting his own financial services practice.
With a goal of improving the lives of American families through holistic financial planning, he utilizes his
own accomplishments as an advisor to teach others how to achieve success. He uses his own practice to
develop proven processes and test market concepts. Jason regularly trains advisors through live events,
webinars, podcasts, and coaching calls. His office is available for select advisors to observe him and his
team for training purposes.

In addition to his role at C2P Enterprises, Jason is the Founder and CEO of C2P Enterprises’ Clarity
Insurance Marketing, a fiduciary-friendly insurance marketing organization (IMO); Valor Capital
Management, a registered investment advisor operating as a Turnkey Asset Management Program
(TAMP) and a fund strategist; Prosperity Capital Advisors, a nationally branded corporate RIA bringing
valuable resources and capabilities to independent IARs; and Clarity 2 Prosperity, a financial training,
coaching, and IP development organization.

Jason is the author of the best-selling book, The Bucket Plan: Protecting and Growing Your Assets for a
Worry-Free Retirement. He also wrote Clarity 2 Prosperity: An Advisor’s Guide to Charging Planning Fees
for Holistic Planning and co-authored The Hiring Advantage. Jason’s Bucket Plan philosophy inspired a
children’s book designed to teach kids responsible spending, saving, and earning principles, Days Can Be
Sunny for Bunnies and Money.

Jason is a regular speaker at industry events; in 2015, he was recognized as one of Investment News’ 40
Under 40 and named to Crain’s Notable Wealth Managers list. He is often cited in industry and national
media, and he’s been featured on television discussing the importance of providing holistic financial

Jason and his wife, Holly, have a daughter, Jordan, and two sets of twins: Wyatt and Berkeley and
Lincoln and Lennon. Jason enjoys reading, grilling, yoga, strength training, and anything that gets him